China was once a profit engine for GM, and its top sales market from 2010 to 2023.
GM revealed several vehicles last week in China, including plug-in hybrid versions of its Buick GL8 minivan, a best-seller in China, and the Chevrolet Equinox crossover.
"We think clearly that market has shifted and the landscape has shifted … with the capability of the Chinese [automakers]," Barra said.
But it has had to aggressively cut prices to compete against Chinese automakers such ay BYD, Nio and others.
Stellantis CEO Carlos Tavares earlier this year called Chinese automakers his company's "No.
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